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We wanted to focus today's NewsBytes on the incredible fundraising effort our brands have put it over last 12 days.
The donation initiatives from The Evening Standard (Food for London Now) and The Independent (Help the Hungry) will together fund the supply of food to children, underprivileged, the NHS and vulnerable in London, delivered through The Felix Project.
We hope you have some time over the weekend to have a read about the campaigns and see if there is any way you can support.
Happy Easter and #StayHome.
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The Headline Numbers
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The aim was to hit £1 million to help The Felix Project feed NHS workers, care workers, the poor and the vulnerable.
This was hit in 12 days.
The demand from people who cannot afford or access food is rising. The Felix project expect another 11 community hubs in another 11 boroughs to open their doors to hungry Londoners, and the output will need to double again. This is why we say:
£1 million raised and now another £1 million to go. Let’s finish the job and keep vulnerable Londoners healthy and fed.
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Opportunities
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The latest display and partnership opportunities from The Independent and Evening Standard.
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Let consumers know about the changes your brand is making at the moment.
One day cross-platform package
● Print – Front Page Strip on the Evening Standard ●
● Digital – Home Page Take Over of standard.co.uk and independent.co.uk – 500k impressions ●
● £25,500 ●
Package must run by 30th April 2020
Limited packages available
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Contact marketing@esimedia.co.uk to find out more
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The Scoop
Inside knowledge from the team
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Name: Jo Aves
Job: Head of Partnerships
Scoop:
As well as attempting to be the family hairdresser this Easter weekend, I’ll be having a look at how I can help keep Londoners healthy and fed, and this where I'll start. I'll also be standing on my doorstep this evening at 8pm to clap for the NHS. Will you be joining me?
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Look out for new sections in our print and digital brands in the week ahead
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